5 steps to Optimize Your Blog Posts That Drive Sales in 2019
If you want to write the content, which sells, then you are in the right place.
Well, today we will discuss how to create and optimize your blog, which sells.
You have a business and the whole purpose is to sell more. Content creation is the best way to do it. According to research, there are 131% chances that the consumers buy from the brand after reading the content.
By implementation of certain strategies, you can devise the content that is more effective.
Let’s hop right in now.
Step 1: Understand the User’s Intent
The goal of creating content is to drive sales. For this purpose, you need to choose the right topic according to user intention.
By the use of right and up to date topic, you can create amazing content that changes the ranking and generate sales.
Doing this correctly can do wonders for you.
Well to get the right topic you can use platforms like Reddit, Quora, Buzzsumo, and Alexa. These can show you up to the latest trends according to your niche. You can understand the intention of your customers and thus generating valuable content will be worth of high ranking.
Step 2: Create Compelling Content
Well, the second thing you have to do is to create content with a simple understanding. The content, which is mediocre and doesn’t require high intellect to understand it. You have to write a blog post, which is so compelling that it generates sales.
If you want to ensure that, the content delivers the desired results then you have to come to some steps.
- Plan about KPIs, which will help to improve.
- Create a Meaningful, Compelling Headline, which drags the reader’s attention.
- With the attractive introduction, you can get hold of the user, which is essential.
- In-depth content will allow the reader to get all the information with your website that is good for you.
- Adding images can enhance the article visually which will allow the reader to stay on the article
Step 3: Implementation of High SEO strategies
When it comes to creating an article that generates sales, the major thing you have to focus on is that you have to use the SEO strategies, which work best. Even if you are doing your SEO yourself or with SEO Services providers you need to focus on SEO. The content you create should not be the one-time thing it should be long enough.
According to a research 72%, marketers suggest that content creation is the biggest factor for a successful SEO.
With a few strategies, you can make the blog post rank well on Google for years.
- With the latest trends, it is said that long tail keywords have a higher ranking. The long tail keywords are specific to one topic. When want to use long tail keywords then you have to do extensive research.
- You have to ensure that Google understands your content and for that, you have to use the key phrase in the introduction of your article.
- When you search something on Google, you find the Meta description first. This gives a brief insight into the article. Well, that is important to make it clickable.
- Make sure the images you include are optimized for search engines.
Step 4: Add the influencing techniques
Well, the content gives generate sales, has to be persuasive. Instead of guessing what makes people buy your products, you can try the persuasion strategies.
- Showing social proof or reference can allow customers to connect. People don’t trust blinding, you need to include others in your content to make more sales friendly.
- Well, the content, which is fun and friendly, works the best. Writing fun and fresh content can give a high ranking.
- Your company is credible, but you have to add more authority in your content. You can add the quotes in the article from others. This can create more credibility.
Step 4: Add Call to Action
Well, only writing can’t help you out. You have to give the reader the next step. The entire purpose of generating content is to sell, so you have to ask them to buy. Right?
You don’t have to be fast with it, you have to sell your product at the end of your content which will allow your company to have a positive image.
You can create the content, which helps your business to increase the revenue and profits. It doesn’t depend on the product or service you provide. With engaging content, you can witness, higher number or sales.